Custom key/values managed by the Moloco Ads client platform. It's up to the client ads platform to define the schema for the values and their optionality.

The keys are recommended, but not required, to be prefixed with the reversed internet domain of the AdCloud client platform company. For example, keys defined by the client ads platform company "example.com" should have "com.example." as the prefix.

For complex values, JSON payload is recommended.

Moloco doesn't interpret these data in any way for ads serving. Upon serving, the custom key/values in the AdAccount, Campaign, and Creative models will be combined into the serving Creative proto in the order of precedence, with Creative's value having the highest precedence on the same key.

Source of image Creative.

Supported formats: JPEG, PNG, GIF. Maximum file size: 500KB (5MB for GIF).

Banner dimensions:

• 100x21, 300x50, 300x100, 320x48, 320x50, 320x100
• 360x56, 375x50, 375x59, 392x61, 411x64, 414x50, 414x65, 468x60
• 481x56, 640x100, 640x200, 667x56, 711x88, 800x50
• 970x250, 994x250, 1029x258

Full screen dimensions:

• 300x600, 320x416, 320x480, 320x568, 360x592, 360x604, 360x640
• 360x718, 360x724, 360x728, 375x667, 384x787, 412x790, 414x736
• 428x846, 480x320, 640x360

Medium dimensions:

• 160x600, 200x200, 250x250, 300x250, 320x240, 320x267, 336x280, 600x500

Tablet dimensions:

• 728x90, 768x1024, 1024x90, 1024x768, 1280x90

Source of video Creative.

Supported format: MP4. Maximum file size: 300MB (before transcoding). At least one of width or height must be ≥ 640px. Duration: 6–180 seconds.

Source of VAST (Video Ad Serving Template) video Creative.

Source of native Creative.

(Will be supported soon) Creative source based on custom html.

(Will be supported soon) Creative source based on MRAID template.

Creative source based on arbitrary HTML. An instance of this is typically used for a playable Creative from AdAccounts. You can create RichCustomHtmlSrc by one of two methods:

1. Upload FB style html file using CreateAssetUploadSession API(PLAYABLE_AD_SOURCE_TYPE_URL)
2. Use Creative template third parties: tresensa or spaceback(PLAYABLE_AD_SOURCE_TYPE_TAG).

(Will be supported soon) Dynamic Creative. An instance of this would be used for Creatives to be rendered when the Creative is shown to user, i.e. an impression takes place, unlike bid-time rendering for static images.